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RETAY Launches Gordion Gamekeeper Edition Shotgun at 2026 NWTF Convention

Thursday, February 12, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #retaygordiongamekeeper, #retayshotguns, #turkeyhunting
Gamekeeper

Easton, MD – RETAY, a leader in innovative firearm design, is proud to announce the official launch of the Gordion Gamekeeper shotgun. This highly anticipated addition to the Gordion lineup will debut at the 2026 National Wild Turkey Federation (NWTF) Convention and Sport Show in Nashville, Tennessee.

The Gordion Gamekeeper is engineered specifically for the dedicated turkey hunter who demands reliability and loves Mossy Oak. Building on the proven Gordion platform, the Gamekeeper Edition incorporates specialized aesthetics and performance upgrades tailored for the modern turkey hunter with a premium cerakote finish receiver and a Mossy Oak Original Bottomlands camo stock and forend.

“The Gordion has already established itself as the best-in-class inertia shotgun for price point and performance,” says Michael Narus, VP of Sales and Marketing for RETAY. “With the Gamekeeper Edition, we’ve listened to our turkey hunting community to deliver a timeless Mossy Oak look and feel on the best turkey shotgun platform on the market.”

Key Features of the Gordion Gamekeeper Edition:

  • Inertia Plus™ Bolt System: RETAY’s world-class system that prevents “bolt-bounce” and ensures the shotgun is always in battery, providing ultimate peace of mind when the shot of a lifetime presents itself.
  • Deep Bore Barrel™: Precision-drilled barrels (not hammered) that ensure perfectly straight bores and consistent, dense patterning for long-range ethical shots.
  • Enhanced Ergonomics: Over-sized bolt handle and release for easy operation with gloved hands.
  • Easy-Load/Unload Magazine: A specialized flat-loading gate designed for fast, snag-free reloading in the field, and quick unloading feature
  • Interchangeable Choke System: Includes a full suite of chokes, including a specialized turkey choke optimized for heavy-weight shot.

About RETAY: RETAY is located in Easton, Maryland, and is the premier manufacturer of high-performance firearms. RETAY, known for their deep bore dilled barrel, factory lengthened forcing cone, patented “Inertia Plus™ bolt system”, and limited lifetime warranty. RETAY continues to push the boundaries of firearm dependability and accuracy.

Banshee Brands Inc.
PO Box 281
Easton, MD 21601
P: 800-977-5749
www.bansheebrands.com

ALPS OutdoorZ to Introduce 3 New Products at the 50th Annual NWTF Convention

Wednesday, February 11, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #alpsoutdoorz, #nationalwildturkeyfoundation, #NWTF, #turkeyhuntinggear

New Haven, Mo. – ALPS OutdoorZ continues the legacy of turkey hunting innovation with the introduction of Mossy Oak Greenleaf products at the National Wild Turkey Convention held Feb. 12 – 14 in Nashville, TN. The roster of 3 products will be led by the new flagship, the Traditions Turkey Vest, while being complemented by the new Summit Seat and Turkey Tote accessories.

“With the exercise of renewing our ALPS NWTF Turkey Collection for the 50th Annual NWTF Convention, we turned our focus to a strong but manageable new turkey product lineup for 2026,” comments Adam Brune, Product Development Manager. “While all three products are sound, we are probably most excited about the new Traditions Turkey Vest. Our team enjoyed the challenge of developing a modern take on a timeless look.”

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New Soft-Goods Collection from Avian-X Raises the Bar on Shotgun Protection in the Harshest Waterfowl Hunting Conditions

Monday, January 26, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #avianx, #floatingguncases

IRVING, TX – January 2026 – Leveraging decades of innovation in the waterfowl-hunting industry, Avian-X® enters the soft-goods space in a big way in 2026 with a purpose-built lineup of waterproof and floating shotgun cases and neoprene gun sleeves designed to deliver in the harshest hunting conditions. 

Welded Waterproof Gun Cases 

Engineered for complete waterproof protection in the harshest waterfowl conditions, the Welded Waterproof Shotgun Cases pair rugged 600-denier shells with fully welded seams to keep moisture out. Inside, 10mm closed-cell foam padding and reinforced impact zones safeguard shotguns from bumps, drops, and rough travel, while quarter-length zippers provide easy access and quick cleaning in the field. Compatible with most shotguns, including models with 30″ barrels or extended chokes, each also features an AquaGuard-sealed front pocket for secure gear storage and a cushioned, no-slip shoulder strap for reliable carry in any weather.

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New for 2026: Upgraded Benelli M2 Field

Sunday, January 25, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #benellim2, #semiautomaticshotguns, benellishotguns

Used across waterfowl marshes, turkey woods and upland cover, Benelli’s M2 pairs dependability with responsive handling—built to perform in demanding environments while remaining light enough for all-day, on-the-move hunting. For 2026, this proven field platform advances with a foundational upgrade focused on shooter comfort and control.

All M2 Field shotguns now feature a more technical stock design engineered to enhance ergonomics during high-volume shooting days. The updated stock integrates Benelli’s Progressive Comfort recoil-reduction system alongside the Combtech Recoil Cheek Pad.

The Progressive Comfort stock works in harmony with Benelli’s Inertia Driven system, employing progressively stiffer, interlocking recoil-absorbing leaves that adapt to the shooter’s chosen shotshell load. This system effectively moderates felt recoil across a wide range of ammunition—from light target loads to heavy waterfowl loads—allowing the M2 to remain composed and comfortable shot after shot.

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Stoeger Adds New Sporting Model to M3000 Shotgun Series

Saturday, January 24, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #semiautomaticshotguns, #stoegerm3000, #stoegershotguns

Accokeek, MD – For 2026, Stoeger adds a new model to its popular M3000 semi-auto shotgun lineup with the M3000 Sporting model (#36084). This performance-driven sporting shotgun boasts the standard features of oversized controls, enlarged ejection and loading ports, 30-inch ported barrel and extended choke tubes along with the aesthetic upgrades for shooters who prefer a classic shotgun. This sporter is built to be used on the range and in the field, not just admired.

The new M3000 Sporting model’s design enhancements include a satin walnut stock and forend, catering to shooters who prefer a more traditional look and feel. The walnut furniture pairs with a nickel receiver and a gloss blue 30-inch ported barrel to further enhance the classical aesthetics. The broadway-style rib is engineered to cut barrel heat and mirage while providing a bold, easy-to-track sight picture—promoting a natural, heads-up shooting posture that delivers consistent comfort and confident target acquisition shot after shot. These are complemented by the matte blue trigger, bolt release, and bolt handle.

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Franchi Evolves the Affinity Platform with New 2026 Models

Friday, January 23, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #affinity3, #franchiaffinity, #inertiadrive, #semiautoshotguns

January 2026, Accokeek, MD – After debuting the next generation Affinity 3 and Affinity 3.5 in 2025 – the platform’s first major evolution in more than a decade – Franchi builds on that momentum for 2026 with the introduction of 15 new models across both lineups, offering hunters expanded options to make the Affinity their own. 

Within the Franchi family, the Affinity is a true do-it-all Inertia Driven® semi-auto—trusted for its proven reliability, clean operation, and the kind of field performance that holds up across seasons. Paired with Franchi’s signature craftsmanship and Italian design influence, the updated Affinity lineup brings together tradition, function, and modern refinement in one familiar platform.

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LandTrust and Turkeys For Tomorrow Announce Partnership to Support Wild Turkey Recovery on Private Lands

Thursday, January 22, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #conservation, #landtrust, #turkeyhunting, #turkeysfortomorrow

Turkeys for Tomorrow (TFT) and LandTrust are excited to announce a new partnership. Both are invested in science-led conservation dedicated to the recovery and long-term sustainability of wild turkey populations across the United States.

At the core of the partnership is a simple, direct commitment: every turkey hunt booked on LandTrust generates a $10 conservation contribution to TFT, with 100% of those funds supporting TFT’s research, habitat, and private-land-focused conservation work.

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Mossberg Adds Maverick® SA Semi-Auto Shotguns to Lineup

Wednesday, January 21, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #mossbergmaverick, #mossbergshotguns, #semiautomaticshotguns

NORTH HAVEN, CT – Mossberg International is pleased to announce the introduction of the Maverick® SA Semi-Auto line of shotguns, a versatile, value-focused semi-automatic platform built to deliver reliable performance season after season. The Maverick SA continues Mossberg International’s tradition of offering quality, dependable shotguns at an accessible price point.

The new 12-gauge Maverick SA Semi-Auto shotguns are engineered as true multi-season workhorses, chambered for both 2.75-inch and 3-inch shotshells and featuring a 6-shot capacity. Available with either classic walnut stocks or durable synthetic furniture, the Maverick SA line offers configurations suited for a variety of shooting environments and personal preferences.

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Beretta Releases A300 Ultima in Mossy Oak Original Bottomland and Shadow Grass

Wednesday, January 07, 2026
Written by Shotgun Life Staff
Categories: News
Tags: #berettaa300, #berettasemiautomaticshotguns, #berettashotguns, #camoshotguns, #shotgunsforduckhunting

Beretta introduces the A300 Ultima in two legendary Mossy Oak® camouflage patterns: Original Bottomland and Original Shadow Grass. Offered in both 12-gauge and 20-gauge configurations, the new finishes bring timeless style to a high-performance, ultra-reliable, semi-automatic hunting shotgun.

“The Mossy Oak Original patterns connect us to the heritage of waterfowl hunting,” said Caleb McMillen, Beretta USA Head of Hunting. “Bringing these classic designs to the A300 Ultima lets hunters honor tradition while experiencing the modern innovation that defines Beretta shotguns.”

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Ruger Announces the Return of an American Legend: The Ruger Red Label III Over/Under

Wednesday, December 24, 2025
Written by Shotgun Life Staff
Categories: News
Tags: #20gaugeshotguns, #rugerredlabeliii, rugershotguns
Ruger Red Label III 1

Southport, Connecticut, Dec. 24, 2025 — Sturm, Ruger & Company, Inc. (NYSE: RGR) proudly announces the return of one of America’s most iconic over/under shotguns with the Ruger® Red Label™ III, renewing Ruger’s commitment to being a full-line manufacturer of firearms.

First launched in 1977, the original Ruger Red Label earned a reputation for rugged reliability, classic lines, and American-made quality. Decades later, the Red Label III continues that legacy while elevating it with premium materials and world-class fit and finish.

Built by the highly skilled craftsmen at one of the world’s premier makers of fine firearms, Connecticut Shotgun Manufacturing Company (CSMC), the Red Label III marks a new era in Ruger shotgun excellence.

This 20-gauge shotgun is offered in both 28″ and 30″ barrel configurations and features a beautiful walnut stock with a classic checkering pattern and a hand-rubbed oil finish. The single trigger is inertia operated and resets on recoil. In addition, the automatic tang safety has an integral first shot barrel selector. Capable of shooting 2 3/4″ and 3″ shells, the barrels have a precise internal geometry that produces consistent patterns and superior shot performance.

The Red Label III is designed as a sporting shotgun for upland game hunting, skeet and sporting clays, as well as waterfowling. Each shotgun ships in a premium custom case and includes five Tru-Choke-style choke tubes: Skeet, Improved Cylinder, Modified, Improved Modified and Full.

“Bringing back the Red Label has been a standing request from our loyal customers,” said Ruger President and CEO, Todd Seyfert. “By teaming up with Connecticut Shotgun Manufacturing Company, we’re able to deliver a firearm that meets Ruger’s standards for durability and reliability while elevating the craftsmanship to a level that honors the legacy of the original. Its return also marks an important milestone for Ruger as we reestablish ourselves as a full-line manufacturer of firearms, reaffirming our commitment to providing a complete lineup of firearms to our customers.”

For more information on the Ruger Red Label III Shotgun or to learn more about the extensive line of award-winning Ruger firearms, visit Ruger.com, Facebook.com/Ruger, or Instagram.com/Rugersofficial. To find accessories for the Red Label III and other Ruger firearms, visit ShopRuger.com or your local independent retailer of Ruger firearms.

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