Columbus, Miss. (October 30, 2026) – Apex Ammunition and 24.7 Hunt introduce the new Cold Front™ Waterfowl series of shotshells in 12- and 20-gauge. Built through a partnership between Apex and 24.7 Hunt, Cold Front loads are engineered for the day waterfowl hunters long for – the first big migration push riding a cold front south.
Combining Apex’s relentless focus on performance with the authenticity and hunting culture of 24.7 Hunt, Cold Front delivers dependable results when conditions become unpredictable.
Featuring Apex’s premium graphite-coated, zinc-plated steel shot and a Limited Bore Contact WAD System, Cold Front is designed to maximize velocity retention, improve pattern consistency, and reduce energy-robbing friction as the payload travels down the barrel. The result is a cleaner launch, more uniform patterns, and greater confidence when birds commit.
“We’ve enjoyed a strong relationship with the team at 24.7 Hunt for years, built on mutual respect, a shared passion for hunting, and a commitment to growing our outdoor community,” said Jason Lonsberry, President and CEO, Apex Ammunition. “What makes 24.7 Hunt special is their ability to connect with hunters at every level while actively creating opportunities to introduce new people to the sport we all love. When the opportunity arose to build a product together, it was a natural fit. Cold Front represents the best of both organizations’ authentic hunting culture paired with Apex’s relentless pursuit of performance. We couldn’t be more excited to bring this product to market and look forward to seeing hunters experience it this season.”
“Every duck hunter knows the feeling of watching a cold front on the forecast. It’s what we wait for all season because we know it can change everything overnight. That excitement is what inspired Cold Front. We wanted to create more than just another shotgun shell; we wanted to build something every duck hunter could relate to before they ever pulled the trigger. There wasn’t a better company to bring that vision to life than Apex. They’ve built a reputation on producing dependable, high-performance ammunition when one shot is all that matters, and we had complete confidence they could deliver the same standard for waterfowl hunters. Reuniting with Apex made this collaboration feel like coming back home, and we’re excited to build on that relationship for years to come. We believe Cold Front combines the performance hunters demand with a story every duck hunter understands, and we can’t wait to see it in the marsh this season.” – Ranar Moody Jr., Founder, 24.7 Hunt
12 Gauge | 3″| 1-1/4 oz | #2/4 Graphite-Coated, Zinc-Plated Steel | 1450 FPS
Retail Price: $31.99 per 25-round box
20 Gauge 3″ | 1 oz | #2/4 Graphite-Coated, Zinc-Plated Steel | 1300 FPS
Retail Price: $29.99 per 25-round box
Cold Front Advantage
- Graphite-Coated, Zinc-Plated Steel Shot – Promotes consistent pellet performance and improved corrosion resistance.
- Limited Bore Contact WAD System – Reduces friction for improved shot-to-shot consistency and tighter, more reliable patterns.
- Improved Velocity Retention
- Enhanced Pattern Consistency
- Premium Performance – Every shell is loaded to the exacting standards that have made Apex a trusted name among serious hunters nationwide.
- Built by Apex. Field-tested with 24.7 Hunt.
About Apex Ammunition
Driven by a passion for hunting and a relentless pursuit of performance and innovation, Apex Ammunition manufactures premium shotshells designed to help hunters experience their best shot. In 2017, Apex pioneered the commercial application of tungsten super shot (TSS): first with handcrafted waterfowl loads, followed by Apex turkey loads that have become legendary among hunters. Since those early days, Apex has grown rapidly, but the mission remains unchanged: to build the best-performing ammunition to help customers have the best hunting experience possible. From the first handloaded shell to every box that carries the Apex name, the standard remains the same. Performance first. Always. For more information, visit ApexAmmunition.com.
