Sporting clays is often described as golf with shotguns and now the new Professional Sporting Clays Association intends to commercialize that depiction with five national broadcasts on NBC Sports beginning April.
Archive: January 2014
Shotgun Life Marks 4 Years of Publishing With 3 Million Visits and 9.4 Million Page Views
January 7, 2014 — Spring Hill, Florida — Shotgun Life, the first online magazine dedicated to the best in wing and clays shooting, marked its four-year anniversary with a total of 3.049 million visits and 9.449 million page views from affluent enthusiasts worldwide. Shotgun Life is on the Internet at www.shotgunlife.com.
Shotgun Life launched on January 15, 2009 and that year attracted 167,671 visits and 775,376 page views based on internal server measurements. By December 2013, Shotgun Life had soared to 686,758 visits and 1,869,683 page views — for a 309.5% rise in visits and 141% increase in page views for the free, advertiser-supported, premium online magazine.
In addition, Shotgun Life started publishing opt-in e-letters in December 2010. Total e-letter visits and page views reached 614,730 readers — giving advertisers extra exposure at no cost.
Over its four-year track record, combined visits and page views for Shotgun Life online magazine and e-letters are 3.049 million visits and 9.449 million page views.
“A top-notch team of technology experts and highly respected writers contribute to our success,” said Irwin Greenstein, Publisher of Shotgun Life. “Shotgun Life is clearly the best value in the industry for advertisers.”
Shotgun Life supports editorial and advertisers with extensive viral outreach on Facebook, Google+, LinkedIn, Twitter and pertinent forums. Shotgun Life also syndicates select editorial to several high-volume sites that dramatically increases exposure.
Nearly 80% of readers reach Shotgun Life through search engines. Enthusiasts typically are looking for solutions or researching products, which can readily generate click-through purchases for advertisers. Since stories remain published for years and benefit from Shotgun Life’s search-engine technology, Shotgun Life content remains relevant far longer than the 60-day shelf life of standard industry magazines.
In March 2012, the Pew Research Center released its “Baby Boomers and Digital Technology” report. Most responders identified themselves as Internet users (80% ages 47 – 56). Smartphone usage ranged from 20% to 35% while use of social networking sites ranged from 20% – 42%. As an online magazine, Shotgun Life taps directly into this lucrative demographic.
For advertising contact Irwin Greenstein at 352-293-4968 or igreenstein@shotgunlife.com.
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Perazzi’s Specialized Shotguns Designed by Their Dealers
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Important Information About Shotshell Pressures
Shotshell pressures seem to be a worrisome area for many shotgunners, especially reloaders. They worry that if they shoot excessive pressure loads that their shotgun could well “blow up.” They’ve heard that from their buddies, but they really don’t have any solid scientific evidence to support those assertions.
Athena, Warrior Duck Huntress
It’s a little bit weird going to a duck club that is 1) fabulously expensive, 2) a century old and 3) allows women to hunt there, but doesn’t allow us to spend the night. Even in my eighth season of hunting, I still feel a little intimidated when I hunt with a guy I’ve just met, worried that I’ll represent my gender poorly. But walking into a club this exclusive ratchets up my insecurity tenfold. I grew up pretty poor – went my entire senior year in high school without a flush toilet – and when I’m around wealth, I live in constant (and probably justified) fear that I’ll say or do something gauche.
Shotgun Life Newsletters
Join an elite group of readers who receive their FREE e-letter every week from Shotgun Life. These readers gain a competitive advantage from the valuable advice delivered directly to their inbox. You'll discover ways to improve your shooting, learn about the best new products and how to easily maintain your shotgun so it's always reliable. If you strive to be a better shooter, then our FREE e-letters are for you.
About Shotgun Life
Shotgun Life is the first online magazine devoted to the great people who participate in the shotgun sports.
Our goal is to provide you with the best coverage in wing and clays shooting. That includes places to shoot, ways to improve your shooting and the latest new products. Everything you need to know about the shotgun sports is a mouse-click away.
Contact
Irwin Greenstein
Publisher
Shotgun Life
PO Box 6423
Thomasville, GA 31758
Phone: 229-236-1632
