Benelli Adds Advanced Impact Technology to Famed SBE3 Shotgun Line

SBE

January 2025, Accokeek, MD – Benelli’s Super Black Eagle 3 is heralded around the world as the most advanced, most rugged, and most dependable hunting shotgun ever developed. Now, Benelli takes the proven SBE3 platform to even greater heights with the integration of the new Advanced Impact (A.I.) barrel and choke system.

Advanced Impact is the latest in a long list of technological innovations by Benelli engineers to enhance shotgun performance and shooting comfort. The A.I. system is comprised of an innovative barrel bore contour coupled with Benelli’s new Advanced Impact CRIO® chokes. Combined, the A.I. barrel and choke deliver a payload downrange with greater velocity and energy than standard shotgun barrels up to 50% greater on-target penetration. What’s more, the unique design of the barrel and choke enhances pellet density and promotes more uniform spread. This means the shot not only hits harder and penetrates deeper, but also puts more pellets on the target.

Four new SBE3 models featuring the Benelli A.I. system are offered for 2025.

The Super Black Eagle 3 A.I. comes in 12-gauge (3 1/2-inch) or 20-gauge (3-inch) chambers with 28-inch barrels and GORE™ OPTIFADE Timber camo. The gray anodized receiver compliments the gray Benelli Surface Treatment (BE.S.T.) barrel finish, providing industry-leading protection from rust and corrosion.

Rough-weather hunters will also appreciate the new Super Black Eagle 3 A.I. Cerakote models. Offered in 12-gauge (3 1/2-inch) or 20-gauge (3-inch) chambers with 28-inch barrels, these semi-auto shotguns feature a durable Cerakote receiver and barrel finish in either FDE or Patriot Brown, both of which pair with Realtree® Max-7™ or Mossy Oak® Bottomland™ camo furniture, respectively.

All four shotguns boast standard features that have made the SBE3 series to top choice for hunters who demand maximum performance and dependability with no sacrifice in handling or shooting comfort. Each of the SBE3 A.I. models run on Benelli’s Inertia Driven® system for reliable cycling in the worst conditions and include Benelli’s ComforTech™ 3 stock for all-day shooting ease, plus an upsized bolt handle and bolt release for effortless operation when wearing gloves.

If you thought the Benelli SBE3 series shotguns couldn’t get any better, you’re in for a surprise the moment you pull the trigger on any of the new-for-2025 SBE3 Advanced Impact models. MSRP: $2999 – $3199 depending on model.

For more information on Benelli USA’s full line of premium shotguns and centerfire hunting rifles, visit BenelliUSA.com.

Franchi Introduces the Next-Generation Affinity 3 and 3.5 Shotguns

Franchi Affinity

January 2025, Accokeek, MD – Since its introduction, Franchi’s Affinity 3 and Affinity 3.5 semi-auto shotguns have served as steady companions in duck blinds, upland fields, and competitive venues across the country and around the world. For 2025, Franchi proudly unveils the next generation of this sporting arm as the brand’s first all-new semi-auto platform in over a decade.

The new-generation Affinity 3 and 3.5 semi-auto Inertia Driven® shotguns are constructed around a fresh stock design that not only highlights the brand’s Italian artistry DNA but also boosts ergonomics for faster, more positive handling in all shooting conditions. A thinner forend with increased checkering offers a better hold and snappier swings. This concept extends to the grip, where the checkering is distributed higher and farther back on the grip to enhance control.

Aesthetics have not been overlooked in the new stock design. Clean lines flow gracefully from the grip, across the receiver, and into the forend, creating a visual continuity that reflects the shotgun’s exquisite ergonomics and precision construction. This design is also supported by a new trigger guard that subtly blends with the overall profile.

This trigger guard is part of the new-generation Affinity’s functional upgrades. By expanding the guard to a more rectangular profile, Franchi designers created more room for the trigger finger — particularly when wearing gloves. The new Affinity also features an updated magazine cap, and the bolt release button is now oblong (versus circular) with raised edging for more positive manipulation.

Another significant improvement is the addition of a two-piece shell latch. By shifting to a two-piece construction, shooters can load the shotgun faster and with less effort than with a conventional one-piece shell latch design.

Lastly, the new Affinity semi-auto addresses ergonomics with a new adjustable recoil pad system that mitigates perceived recoil by up to 50%. The standard length of pull can be shortened, providing an optimal setup for most body types. This system delivers performance that hunters and competitors have come to expect.

The Affinity 3.5 comes in 12-gauge, 2 3/4-, 3-, and 3 1/2-inch chambering with a 28-inch barrel. Consumers can choose between three finishes: black synthetic/matte blue, Realtree® Max-7™, and Mossy Oak® Bottomland™.

The Affinity 3 is available in 28- and 26-inch barrel lengths chambered in 12-gauge 2 3/4- and 3-inch with three finish options: black synthetic/matte blue, Realtree® Max-7™, and Mossy Oak® Bottomland™. Hunters with a lean toward the traditional can opt for the new Affinity 3 with a 28-inch barrel. MSRP:  $1079 – $1379 depending on model.

To learn more about Franchi’s shotguns and bolt-action rifles, visit FranchiUSA.com.

Browning® Ammunition Delivers NEW Shotshell for Competitive Shooters

Browning golden clays
Arnold, Mo., (January 20, 2025) – NEW from Browning Ammunition, Golden Clays™ Performance Target is for the competitive shooter looking for premium shotshell ammunition at an exceptional price point.

Available in 12 gauge, 20 gauge, 28 gauge, 16 gauge, and .410 bore, Golden Clays Performance Target utilizes lead shot alloyed with antimony to deliver tight patterns and maximum target-breaking energy. Crush clays like no other with The Best There Is™ in ammunition for clay target shooting. 

Browning Golden Clays Performance Target features: Alloyed Lead Shot – Reduces deformation, for consistent patterns and hard-hitting performance on clay targets Competition Grade Wad – 4-petal one-piece wad gives uniform velocities and consistent shot release.

Browning Golden Clays Performance Target shotshells are now available at an outdoor retailer or dealer near you. Learn more about the full line of Browning Ammunition at www.browningammo.com
 

Christopher Spencer, Father of the Pump Action Shotgun

Christopher Spencer is widely recognized as the Father of the Pump Action Shotgun, a title he rightfully deserves for his groundbreaking contributions to the firearm industry. His innovative designs and revolutionary ideas have left a lasting legacy that continues to shape the world of firearms to this day.

The Spencer 1882 was the first mass-produced pump-action shotgun. and became a big commercial success.

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Retay USA Unveils Air Control Extreme (ACE): Redefining Shotgun Performance for Waterfowl Hunters

Retay Ace
Easton, Md. (January 2025) – RETAY USA, the North American sales and distribution for RETAY ARMS, makers of innovative shotguns, is proud to introduce the Air Control Extreme (ACE), the next generation in Inertia Plus™ shotguns, designed specifically to meet the needs of the most demanding waterfowl hunters.

Built on the legacy of the Masai Mara and enhanced with 16 all-new performance features, the ACE is engineered to deliver reliability, innovation, and value. Available in Summer 2025, this new offering will be on display at the SHOT Show in Las Vegas, Nevada, Jan. 21 – 24, 2024, at RETAY USA’s Booth 70743 in Caesars Forum.  Everyone has different tastes, so RETAY made the ACE in a style to suit the individual shooter’s preference. The ACE lineup includes two distinctive receiver designs – a standard “slope back” receiver and a slight “humpback” version called the TYPE-R – allowing hunters to choose the style that best fits their preference. Both designs share the same premium features and internal parts with only a slight difference in appearance, as the ACE TYPE-R features a slightly raised receiver for enhanced handling.  

“The ACE and ACE TYPE-R were created with our customer’s needs in mind, combining the features they loved about our Masai Mara with significant upgrades that elevate the hunting experience,” commented Christian Handy, CEO of Banshee Brands, Inc. “With the ACE, we’ve delivered a premium shotgun that is not only highly functional but also accessible for hunters of all levels.”  

The improved light load cycling ensures consistent performance across the broadest range of shells of any RETAY shotgun. The cut-out loading port facilitates easy and quick reloading, while the improved Inertia Plus blot design enhances reliability and reduces cycling friction. The ACE is compatible with Benelli extended magazine tubes and Crio Plus chokes, offering greater versatility. The stainless steel recoil buffer spring ensures long-term durability and corrosion resistance.  The recoil-reducing “Airy” Recoil Pad, combined with a soft stock comb pad, reduces felt recoil by 30 percent for a more comfortable shooting experience. The receiver is drilled and tapped to accept Benelli rail mounts, allowing for easy installation of scopes or red dot sights. The redesigned ergonomic stock and forend provide a more comfortable and secure grip. The adjustable length of pull, utilizing the Airy Pad System, allows for customization to fit different shooters. The oversized easy-grip forend cap enhances control and maneuverability. The reversible safety button is easily adaptable for left- or right-handed users. The redesigned oversized charging handle offers improved leverage and ease of operation. The no-snag buffer tail prevents the buffer from snagging on clothing or gear. Finally, the oversized bolt release provides a larger target for quick and positive operation.  

The ACE and ACE TYPE-R are available in 12GA 3.5,” 20GA 3,” and 28GA 3” configurations, with a choice of drilled 28” or 26” barrels featuring optimized forcing cones. The MSRP starts at $1,049, making this advanced shotgun an attainable option for waterfowl enthusiasts everywhere. Both models come with RETAY’s limited lifetime warranty, ensuring peace of mind for years to come.  

ACE and ACE TYPE-R Specifications:   Caliber: 12ga 3.5,” 20ga 3,” 28ga 3” Action: Inertia (Inertia Plus™) Barrel: Drilled 28” or 26” Optimized Forcing Cone Magazine Capacity: 3+1 Sights: Single Fiber Optic Bead Drilled and Tapped: Yes Trigger Group: Push Button Removable LOP: 14.5” includes SHIM Kit MSRP: $1,049   For more information on RETAY USA visit the website, Facebook page, Instagram page, or YouTube page.

Longthorne Guns’ New Peregrine Barrels Shift the Balance of Power

Longthorne Peregrine

At the Dallas Safari Club Convention in Atlanta held January 11-14, we ran into Longthorne Guns’  Managing Director, James Longthorne Stewart. The English gunmaker was showing, for the first time, their new 12-gauge Peregrine barrels.

The barrels’ name pays homage to the Peregrine Falcon because the raptor, as James put it, “is fast, deadly and accurate.”

Longthorne established a reputation for innovation through advanced barrel manufacturing. The company started milling shotgun barrels from a single steel billet in 2006 and by 2010 released their first products to market. Longthorne has since applied that patented process to titanium and Damascus-steel, and beyond that is currently developing a three-pound, 28-gauge all-titanium, over/under.

Longthorne James rotated

In their stand at DSC, James explained that through innovative engineering they were able to change the handling dynamics of a Longthorne from a swing to more of a rotation for a smoother and more controllable shotgun.

The 33-inch barrels feature a “reverse mid-rib,” according to James. The top rib, which has the design elements of a competition gun, starts at 8mm at the breach and widens to 10mm “for a better sighting plane.”

The goal of the new design was to shift the balance of the barrels more toward the receiver. “By moving the weight of the barrels closer to the breach, the gun rotates more than swings,” James explained. “We moved the inertia towards the back of the gun.”

He elaborated that peak barrels pressure is now about eight inches from the breach and starts to decrease as the payload moves midway through the barrels. By decreasing the pressure, Longthorne was able to make the barrels thinner toward the middle, but soon returns to the thicker inner bore as the pressure starts to increase again at the muzzle. Overall, the design yields a more balanced field and clays gun.

Longthorne’s Peregrin barrels will be available in both fixed constrictions and multi-choke options.

–Irwin Greenstein

For more details visit https://www.longthorneguns.com

Webley & Scott Shotguns

Webley & Scott, a renowned British firearms manufacturer, has a long history of producing high-quality shotguns that are known for their reliability, performance, and craftsmanship. With roots dating back to the 18th century, Webley & Scott shotguns have earned a reputation for excellence among sportsmen, hunters, and shooting enthusiasts around the world.

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For Wingshooters the New Broomsedge Rod & Gun Club is Pure South Georgia Pedigree

When it comes to managing land, Phillip Jennings’ credo is “give back, leave the place better than the way you found it.” 

And that includes an abiding respect for the ducks, quail, turkey, deer and hogs and their habitat hunted on the section of the family’s 8,500-acre farm that’s dedicated to the new Broomsedge Rod & Gun Club in historic Soperton, Georgia.

Now in his early sixties, Phillip grew up in the vicinity on a one-acre hardscrabble homestead that served to reinforce a deep gratitude for his own success in agriculture built acre by acre that inspires the family-style hospitality and appreciation extended to the guests of Broomsedge Rod & Gun Club. The Jennings’ family legacy is ever-present, with his son Phillip Jennings II co-managing the hunt club. A rough-hewn house on the farm dating back to 1910 where Phillip’s grandmother lived has been repurposed into a private, rustic hunt club notable for its help-yourself sociability of Pappy Van Winkle, Blanton’s and Colonel E.H. Taylor bourbon along with just about whatever else you can possibly request. 

The lodge at Broomsedge Rod & Gun Club.

The lodge at Broomsedge Rod & Gun Club.

Soperton is a rural county seat, and its location helps shape the culture of the Broomsedge Rod & Gun Club. The area is rich with lore of moonshiners, Indian settlements, opera and murders by the old Southern Mafia. Here, people say what they mean, believe in hard work and support their neighbors. Warmth and kindness are existential qualities in a town of just under 3,000 people, which occupies an area of only 3¼ miles in Treutlen County. It’s much easier to gain a bad reputation than to maintain a good one based on the merits of honesty, cooperation and faith. Having built an enormous agricultural business from nothing more than a small food plot, local-boy-made-good Phillip Jennings parlays his life story into genuine guest thankfulness that inspires people to return even if they have a disappointing day behind the trigger.

Although new, the take-up has been fast. The Broomsedge Rod & Gun Club is fully booked almost every weekend. During my visit there were about 10 guests. An incredible dinner of home-cooked fried pork chops with all the traditional sides was accompanied by amiable conversation. A big surprise awaits when he you head up the room.

Phillip Jennings in the lodge of the Broomsedge Rod & Gun Club.

Phillip Jennings in the lodge of the Broomsedge Rod & Gun Club.

The Jennings are eleventh-generation farmers. The family settled in the U.S. in the 1730s and eventually moved to the Soperton area in the 1800s. They’ve been farming in Treutlen County for five generations. Phillip made his fortune selling turf grass to golf clubs and other luxury destinations, although the farm also grows raw crops. When the hunt club became popular enough to justify lodging, the Jennings men wanted to show their farmer pride. There were three silos close to each other, and the Jennings decided to build the lodge around them. So the walls of the rustic guest rooms are curved around the shape of a silo, with high windows that welcome natural light. It’s pretty darn cool.

Phillip Jennings II with one of the vintage Land Rover Defenders used on the hunts.

Phillip Jennings II with one of the vintage Land Rover Defenders used on the hunts.

When I arrived on a weekday, the new lodge was receiving its final touches. The cement in the walkway was almost dry, some last-minute painting, and renovations to out-building were all under way. The interior, though, was complete in a traditional rural old-timey aesthetic with a cozy bar that had bottles in cubbies formed by vintage wood ammunition crates, and a big brick fireplace in the lodge lounge furnished with comfortable couches, chairs and folk art.

The bar in the Broomsedge Rod & Gun Club features old shotgun shell boxes. The original silo on the site is visible. There are three silos that were integrated into the lodge’s construction.

The bar in the Broomsedge Rod & Gun Club features old shotgun shell boxes. The original silo on the site is visible. There are three silos that were integrated into the lodge’s construction.

The Pro Shop is in a separate building. It’s fully stocked with fine clothes, gear and boots. Gun sales are highlighted by the first Benelli Experience Center in the U.S. where you can rent one of their semi-autos for $24.00 per day and if it fits and you like it give them your credit card. 

I saw firsthand the focus of  both Jennings men in overseeing the finishing bits. Every detail in finalizing the construction is addressed while multitasking running their farm here in Soperton and another big agricultural operation in Canada. Phillip Jennings II confided in me that nothing gave him more satisfaction than to plant a seed and watch it grow. Now he was experiencing that same thing with the birth of Broomsedge Rod & Gun Club.

The author with some of the bobwhite quail taken on the hunt.

The author with some of the bobwhite quail taken on the hunt.

I had booked a split bobwhite quail hunt: lunch followed by a hunt then dinner, stay overnight, with breakfast the next morning, hunt and finally lunch. After lunch on the day of my arrival, a vintage Defender was waiting for me with the engine running. The truck was part of a small collection the Jennings are building to drive hunters around the property – and it’s a heck of a lot more fun than riding in a bird buggy pulled by a Jeep.

My guide Noah Fouche was running Pointers, Setters and Labs. I’ve been to quail preserves where the guide is always yelling at his dog, but my guide here was quiet. A subtle command and his dogs obeyed. The first afternoon was bright and unusually hot. The classic South Georgia habitat of loblolly pines and sprouts, broomsedge, scrub oak, wax myrtle and sand gave the bobwhite quail plenty of opportunity hunker down and run. But when they flushed, the birds had a strong tendency to circle back over my shoulder then fly low and fast, making for challenging shots with my 20 gauge over/under. We did raise about 30 birds of singles, doubles and coveys. Given the heat, by time dinner approached I was ready for a cold beer at the lodge.

Guide Noah Fouche with some of his dogs.

Guide Noah Fouche with some of his dogs.

The next morning started with a classic big breakfast. We were back in the Defender bouncing along the trails. Fortunately, winds of about 25 miles per hour and light overcast brought cooler temperatures. The quail flushed and at a high speed grazed the tops of the vegetation. Snap shooting was the order of the day. Once again, we flushed some 30 birds during the half-day hunt.

Phillip Jennings at one of the duck impoundments he had built at the Broomsedge Rod & Gun Club.

Phillip Jennings at one of the duck impoundments he had built at the Broomsedge Rod & Gun Club.

Back at the lodge, I saw Phillip as he was rushing to his truck. Still, he wanted to show me something. As we drove, I discovered that Phillip was really a duck guy. He showed me around different impoundments that could take years and lots of money to develop for flighted duck hunts. Forty acres of cultivated wetlands around the property complemented the rivers and lakes in the area that also attracted ducks. The impoundments were also Phillip’s way of trying to restore duck populations to the level of his boyhood. And so far, the highest count they recorded was about 600 wood ducks that were making an overnight stopover during migration.

“We’re making our habitat better,” he said.

Irwin Greenstein is the publisher of Shotgun Life. You can reach him on the Shotgun Life Facebook page at https://www.facebook.com/shotgunlife

Helpful resources:

The Broomsedge Rod & Gun Club web site

What is Shotgun Barrel Bluing?

Bluing is a common finishing technique used on shotgun barrels to protect them from rust and corrosion, as well as to enhance their appearance. The process involves applying a blue-black finish to the metal surface of the barrel, which not only provides a sleek and polished look but also helps to increase the durability and longevity of the firearm. Understanding the process of how bluing is installed on shotgun barrels can help gun owners maintain the quality and appearance of their firearms.

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